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Promising Korean Startups Draw Attention from Global Companies at CES 2020
Shining Startups at CES 2020
Promising Korean Startups Draw Attention from Global Companies at CES 2020
  • By Kim Eun-jin
  • January 14, 2020, 11:47
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A group of Korean startups have signed partnership and investment agreements with leading global companies such as SoftBank, Sony and global beauty brands at CES 2020. Their export routes have been extended to North America, the Middle East, and Latin America.

Icon AI, a startup that has developed a smart makeup mirror, is discussing a copyright agreement with SoftBank of Japan in Las Vegas, the venue of CES 2020, with the final contract expected to be signed in February. The smart mirror is loaded with Amazon AI assistant Alexa and a display that acts as a mirror. It provides skin analysis, customized cosmetic recommendations and augmented reality (AR) makeup.

Tegway has launched a virtual reality (VR) headset with a temperature sensor (ThermoReal). It has signed a verbal contract with Sony. In the future, Sony will introduce a Tegway VR headset in the premium version of its game console PlayStation. ThermoReal is based on a flexible thermoelectric element, which can feel high and low temperatures in real time, and is applied to various industries such as VR equipment, beauty products, and automobiles. Tegway signed a contract to set up a joint venture (JV) with Canada's AI professional accelerator Happysona.

Nthing, a smart farm startup, also garnered much attention by taking home the Best Innovation Award. The prize was given only to 31 of the 4,500 companies participating in CES 2020. Nthing's smart farm is software that cultivates vegetables based on the internet of things (IoT) and data.

A lot of attention was also paid to Curaco, the creator of “Carebidet,” a nursing care bidet for the bedridden. The automatic toileting aid system detects urine and feces from a patient with a built-in sensor and automatically cleans and dries the toilet bowl.