Harvard Business School students visiting Chong Kun Dang’s Chungjeongno headquarters on March 13.
Harvard Business School students visiting Chong Kun Dang’s Chungjeongno headquarters on March 13.

On March 15, Chong Kun Dang announced that as part of the Harvard Business School's 'Korea Trek 2024' program, 55 students visited its headquarters on March 13th.

The Harvard Business School Korea Trek is a training program that introduces students to Korean culture, society, industry, and history. It is designed to foster global future leaders who will lead friendly exchanges with Korea. This year, the program is taking place in Seoul, Busan, and other locations from March 10 to 17.

Chong Kun Dang, a leading pharmaceutical company in Korea, was selected as a visit company for this year’s Harvard Business School Korea Trek program.

Students who visited Chong Kun Dang’s headquarters in Chungjeongno on this day had the opportunity to understand the Korean pharmaceutical industry by learning about the history and future vision of Chong Kun Dang, which has been leading the domestic pharmaceutical industry. They also revisited the spirit of challenge and sharing of Chong Kun Dang's founder by touring the Gojong Yi Jong-gun Memorial Hall, located on the second floor. In addition, a hands-on program was conducted to make traditional fragrance incense products using natural materials such as clove.

A representative from Chong Kun Dang stated, “We expect that this visit will serve as an opportunity to enhance students’ understanding of the Korean pharmaceutical industry and lay the groundwork for the near future’s expansion of friendly exchanges between the global market and the Korean pharmaceutical industry.”

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