Dyson recently announced on Nov. 22 that it would resolve ongoing after-sales service (AS) delays for its hairdryer products in South Korea by the end of this month in response to increasing complaints from Korean consumers. The company also promised to introduce free repairs within 72 hours.
Through a press release, Dyson stated, “We will immediately address the unfortunate delays experienced by Korean consumers in the AS process and introduce a more robust AS policy to reduce customer inconvenience.”
Rob Webster, Dyson’s Asia-Pacific Regional Head, said, “We deeply apologize for the inconvenience caused to our customers during the product repair process. Dyson is committed to dedicating its best efforts for our customers, and as part of this, we aim to resolve all current repair delays by the end of November.”
Dyson further explained that it had enhanced its customer support policy for hair care products like hairdryers. If a product under a two-year warranty period is brought in for AS, Dyson will provide free repair, product replacement, or refunds to all customers, regardless of customer fault, excluding cases of intentional damage.
Additionally, Dyson promised to complete all product repairs within 72 hours of receiving the product for AS. If the repair takes longer than 72 hours, Dyson will offer a free rental service of the same product to the customer.
Lastly, Dyson announced that it would extend its paid repair service for all products for an additional two years beyond the warranty period and reduce the repair costs.