CJ Foodville-operated Tous Les Jours has surpassed the 400 international store milestone.
On Oct. 17, CJ Foodville announced that Tous Les Jours has opened over 400 global outlets in countries including the United States, China, Indonesia, and Mongolia.
In the U.S., which was the first overseas market Tous Les Jours entered, the brand celebrated the opening of its Bronxville store near Manhattan, New York, last August, marking its 100th location in the U.S. This month, four more stores are set to open, and the company aims to achieve 120 locations by the end of the year. Their goal is to reach 1,000 stores in the U.S. by 2030. Bolstered by its U.S. growth, the company completed site selection for a production plant in Georgia last September and plans to complete it by 2025.
In Asia, Tous Les Jours continues to expand its stores. In countries such as Indonesia, Vietnam, and Mongolia, localized products and services tailored to the unique characteristics of each nation have been well received.
In China, amid the COVID-19 endemic, the brand opened over 40 stores this year alone, with sights set on reaching 200 outlets soon.