Providing Platforms and Solutions to Transform Ideas into Innovations for the Future

In the morning of April 27 (local time), Samsung Electronics kicked off this year’s Samsung Developer Conference (SDC) at Moscone Center in San Francisco, USA with around 4,000 developers from the world in participation.

The event this year was intended mainly to provide a chance for global developers to experience and join in creating a future where everything is connected, while it introduced new and enhanced developer-driven technologies, tools and opportunities, including Internet of Things (IoT).

The event was also the place where Samsung showed its leadership in innovating and shaping industries by creating new platforms and enhanced services in the areas of Internet of Things(IoT), Entertainment Services, VR, and Security.

“Software is everywhere you look now. It’s in our phones, our cars, and even our smart watches. Developers have a big part to play in this rapidly changing world as code is the key to unlocking human potential for such a future,” said Koh Dong-jin, CEO of Samsung Electronics’ Mobile Communications Business Unit, at the conference.

He went on saying, “The theme of SDC this time is ‘connecting the future everywhere you look.’ That means: everywhere you go, there will be opportunities to bring devices and people together. It also means there will be opportunities for you to connect with the future, at any time.”

At the event, Samsung introduced essential new easy-to-use, open APIs and tools for the SAMSUNG ARTIK™ Platform, an end-to-end and integrated IoT platform that transforms the process of creating and launching IoT products. Using the APIs and tools, companies can securely collect, store, and implement any data from any connected device or cloud service in order to quickly bring new IoT solutions and services to the market, which enables them to tap into new revenue streams and grow their business.

Samsung’s open, standard IoT platform enables a faster and simpler development of new enterprise, industrial, and consumer applications. Customers with varying levels of skillsets and requirements will benefit from a wide range of tools and APIs for developing IoT devices and projects. The professional, highly integrated and familiar platform makes it easy to establish a powerful new IoT ecosystem and launch IoT applications in the future.

Virtual reality was another key topic at the SDC this year. Samsung has been keeping its VR popularity and leadership since the company joined hands with Oculus. In particular, Samsung Gear 360, which was launched in February this year, allows consumers to easily create, view and share their favorite experiences through 360-degree video and still image content.

Samsung also introduced an array of developer tools for TVs, including the Samsung Smart TV SDK, the Samsung TV Toast enabling developers to sell their codes to multiple TV platforms, and the Samsung Checkout on TV, a new Smart TV optimized payment solution.

Samsung Knox was introduced at the conference, too. The award winning security platform is expanding to include more devices and increase interoperability. Samsung Knox will now serve as the base for all enterprise solutions and services including for healthcare, automotive, finance and so on. Knox now covers mid-tier devices, but will be embedded in wearable devices such as Samsung Gear S2. Knox will be extended to the Android and Samsung’s Tizen operating systems, allowing Samsung device users to benefit from defense-grade security, while capitalizing on a networked world to improve productivity.

In addition, Samsung organizes the world competitions and coding initiatives at the SDC 2016 as part of its commitment to STEM education and inspiring young people in coding. To that end, Samsung invited six young software developers; two from the United States, three from Argentina and one from South Korea, who will present their own-developed apps and ideas and meet with professional developers.

In the meantime, Samsung Electronics is carrying out its internal five C-Lab projects, which enables its employees to pursue their own creative business ideas.