Rolling in on China

A virtual render of what the Kumho Tire booth will look like at the Shanghai Auto Show.
A virtual render of what the Kumho Tire booth will look like at the Shanghai Auto Show.

 

Kumho Tire is participating in Auto Shanghai 2015 from April 20 to 29, the company said.

Auto Shanghai 2015 is Asia’s largest motor show, which hosts about two thousand enterprises producing automobile, tire and automobile components, attracting one million visitors, according to a company statement.

Kumho Tire will promote its 10 products at its Attractor, Event Stage, Product Display, Media Wall, and Experience Exhibition Zone,

In the Product Display zone, the company is going to promote its products that are popular in China, such as the ECSTA PS91, HS81, SOLUS HS61, and WinterCraft Wi61, as well as tires for large trucks or buses, the company said.

Cho Jae-seok, vice president of Kumho Tire, said that the tire industry “will largely grow” due to the growth of the Chinese automobile market.

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