Most Trusted Brand

Amitabh Bachchan (left), an Indian film actor, with LG Electronics Southwest Asia Senior Vice President and CEO Soon Kwon at LG G3 smartphone launch in Mumbai on July 21, 2014.
Amitabh Bachchan (left), an Indian film actor, with LG Electronics Southwest Asia Senior Vice President and CEO Soon Kwon at LG G3 smartphone launch in Mumbai on July 21, 2014.

 

LG Electronics is now the most trusted brand in India. Also, the mobile division of Samsung Electronics recorded the highest increase in consumer trust there compared to last year. 

On Feb. 26, market research firm Trust Research Advisory released the results of its recent brand trust survey in India. The survey included data from 2,373 consumers in 16 cities. According to the results, LG Electronics climbed three notches to the top, followed by the mobile division of Samsung Electronics. 

LG Electronics set foot in the Indian market in 1997 and has manufactured various consumer electronics in India since then. It has supplied products reflecting the local residential and cultural environments, to win over an increasing number of consumers. 

In the meantime, the mobile division of Samsung Electronics climbed no less than 377 notches in just one year. The Korean companies were followed by Sony, Tata, Nokia, Honda, Dell, and HP.

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