Global Dominant Products

 

Among Samsung Electronics' eight top-ranked products, Samsung TVs and DRAM reportedly surpassed 20 percent in market share for five consecutive years.

According to the Sustainability Reports 2014 released by Samsung Electronics on July 6, its mobile phones, smartphones, TVs, LFD monitors, refrigerators, DRAM, NAND flash memory chips, and solid state drives (SSD) maintained the top spot in global market share as of 2013.

In particular, Samsung enjoyed a five-year reign as the world's No. 1 TV and DRAM makers from 2009 to 2013, with more than a 20 percent market share.

Samsung widened the gap with a company in the runner-up position in the global TV market to nearly 10 percent. As for DRAM, the gap between the Korean tech giant and a firm in second place approached had 20 percent at some point, but narrowed to 10 percent last year.

Samsung's share of the global cell phone market continued to hover above 20 percent after 2010. However, the tech firm captured merely 3.7 percent of the global smartphone market in 2009 and 8.0 percent in 2010.

The company became the largest refrigerator manufacturer in 2012 with a 14.2 percent share, but its share increased to only 15.9 percent in 2013. Hence, it is likely to take some time for Samsung to exceed 20 percent in market share.

Samsung comprised a large proportion of the global NAND flash market with nearly a 40 percent share after 2011, and more than 20 percent share of the SSD market after 2012.

Samsung's other products like printers (2nd place), washing machines (3rd), cameras (4th), and laptops (8th) still lag behind top-ranked items. The firm constituted little more than 10 percent of the global washing machine and camera markets last year.

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