Sales Outside of Korea Plummet 70.4%
Hyundai Motor Co. announced on May 6 that its April global sales reached 159,079 units, a 56.9 percent drop from a year earlier, affected by production disruptions around the world and weaker demand caused by COVID-19.
Korea Sales
Sales in Hyundai’s home market declined 0.5 percent year over year to 71,042 units. Popular models such as Grandeur sedan (sold as Azera in some markets) led domestic sales with 15,000 units. Strong performance of new models, including the all-new Avante (sold as Elantra in some markets) as well as the G80 sedan and GV80 SUV of the Genesis luxury brand, helped to maintain robust sales momentum in Korea.
Overseas Sales
For other markets, sales slowed to 88,037 units compared with 297,540 units in 2019 amid shutdowns of overseas plants.
To mitigate market uncertainty caused by COVID-19, Hyundai Motor will implement measures tailored for individual regions to spur a speedy recovery. Hyundai Motor will also raise its risk management capability and stabilize its supply chain to minimize the negative business impact from spread of COVID-19 pandemic.
The company is implementing various schemes to take care of its customers, such as extending warranty periods and launching new models online.
