Hyundai Motor officially launched its all-new 2021 Elantra and Elantra Hybrid at The Lot Studios in West Hollywood with a special event on March 17 (local time) broadcast around the world.
This marks the world debut of the latest version of the popular compact sedan. The 2021 Elantra showcases Hyundai’s latest ambitions, including a "sensuous sportiness" design identity, hybrid electric vehicle technology, and segment-first wireless Android Auto and Apple CarPlay connectivity.
Hyundai said the car also provides exciting driving dynamics and the most progressive in-car experience in its class. Production of the 2021 Elantra will start in the fall in Ulsan, Korea and at Hyundai Motor Manufacturing Alabama, with sales scheduled to begin in the fourth quarter.
“While some manufacturers no longer see the value in the car side of the business, we’re doubling down by offering an all-new model with both gas and hybrid powertrains,” said Brian Smith, chief operating officer, Hyundai Motor America. “We’ve sold more than 3.4 million Elantras here in the U.S. and more than 13.8 million worldwide, and the new, captivating look is going to bring excitement to a whole new generation of buyers. Then once inside, they’re going to love all of the progressive features.”
The company said the all-new Elantra is a compact sedan that the next generation wants to drive. It added that it is for customers that are pragmatic and sensible yet disruptive and always questioning traditions. The company says the new car provides a better mobility experience as Hyundai becomes the “Smart Mobility Solution Provider” of the future.
To transform the 2021 Elantra into its new four-door-coupe look, Hyundai engineers and designers had to make it longer, lower, and wider compared to the sixth-generation model. The 2021 Elantra gains 2.2 inches in overall length and 0.8 inch in its wheelbase, and the overall width is increased one inch. The overall height also dropped 0.8 inch, and the front cowl point was moved back almost two inches. These minor changes dramatically changed the shape of the car but had limited impact on cabin space.
“Like the first generation, the seventh-generation Elantra/Avante has a bold character,” said Luc Donckerwolke, executive vice president and chief design officer, Hyundai Motor Group. “The fresh aesthetic was completed through unconventional lines and a face that broke a taboo in automotive design. The new Elantra is highlighted by its stance that looks like geometric crystals and divided body surfaces to get a strong emotional response from the customers.”