Close cooperation with McKINLEY,, steppingstone for market expansion

ERB, attracted $ 1 billion of investment from McKINLEY Investment, LLC. USA., starts to expand its market. Starting with Singapore, decided to target Thailand and Vietnam market. McKINLEY Investment, LLC. USA., is not widely known to the general public, mainly by establishing business partnerships with the world's leading investment partners, and by doing big business mainly related to government. However, it has recently selected ERB as a major partner and as it decided to proceed to next generation business, it is expected to expand its base as the investment for the general public.

ERB signed PDG Financial Assurance Contract of USD 5 Billion with McKINLEY Investment, LLC. USA in 2019. Based on this, it created a liquidity supply platform based on the world's first PDG program (Project Default Guarantee). Companies in liquidity crisis are nervous about finding the place to invest, and investors seeking to financial tech are worried that there is no safe place to invest. There are many platforms that connect them, but there is still a risk of "Default." Because the investors have no information about the place to invest and the uncertainty that they may lose investments at any time. If the project investors invested fails and the company goes bankrupt, ERB return the investor's investment principal back by running PDG program. Innovation of the financial market has begun. The investor is prepared the place to invest of "low risk, high returns." It is expected that ERB is of great help to many companies and small and medium-sized companies suffering from financial shortages due to the recent global economic recession.

The followings are six Q&A’s interviewed with ERB Chairman Eom Meen.

Q1) ERB is said to have its headquarters in Dubai. What is your future business scope?

A) As we establish direct branches in over 50 countries around the world after moving ERB headquarters from Estonia to Dubai, we are doing business targeting all over the countries. But first, we plan to do business in Asia.

Q2) Why did you consider Asia to be your priority business area?

A) I have talked a lot and sympathized about ERB business with partners from China and other Asian countries for a long time. Especially, I thought, I have the same aim with my Chinese friends, so it would be possible to create synergy effect with doing business.

Q3) What direction do you pursue in terms of business?

A) What I first and foremost consider is ‘Trust’ and ultimately ‘Win-Win’. The scope I think is not ‘Win-Win’ exclusively between us. It is ‘Win-Win’ between the investor and the investment, and between the same investors. The Zero-Sum structure is out of date. We can design the structure that can win-win with better technology and creative structure. We don't have to take others’ things and put them in our pockets. We lead both the investor and the investment to the way of profit through PDG program. And there's no need to play the Zero-sum game in which the investors take or are taken away. In the safe place to invest, it is not a speculative game, a probability game or a gambling game, but a real investment to make a profit.

Q4) What are the processes and features of PDG program?

A) Let me think from the point of view of the investor and the project organizer. The investor's investment is provided to the project organizer's project funds through ERB. If business is successful, as everyone knows, everyone is happy to make money. But what if it fails? The project organizer tries to avoid the responsibility and the investor loses valuable money. In ERB, it never absolutely happens. When a project fails, we run ERB's PDG program and return the investment principal back to the investor. We can give a chance to try again by reviewing the progress and growth of the project. This is the point.

Q5) If ERB runs PDG program, may it lose the money?

A) In fragments, it may seem so. But not so. Our spending is an investment to attract new investors. Some investors will question whether they can return their investment back. And indeed, if the investment goes to the investors through PDG program, doubt will turn to conviction and develop into trust in ERB. I know the power of trust well. The investment platform trusted by the investor will be of absolute success. One or two small investors lead to large investors, and when the large investors, global funds, and the funds of government agencies begin to find the safe place to invest, we will be at the front position. As investment gathers more, by giving greater guarantees, we will create a new investment ecosystem. We will be a new haven so that they can't think of investment outside the way of ERB.

Q6) How was PDG funded?

A) McKINLEY Investment LLC, USA. saw our platform, signed PDG Financial Assurance Contract to increase the first USD 5 Billion to the final USD 20 Billion, deposited a cash USD 5 Billion and sent a Proof of Fund (POF). It took less than 10 days for this series of procedures. They had a perfect understanding of our platform, even though it was a short time. Son Masayoshi decided to invest $ 30 million less than six minutes after Ma Yun began briefing on Alibaba. And he earned more than 4,000 times from Alibaba investment. McKINLEY is also investment company with decades of investment experience and success. I think their decision must have played a significant role in the growth and innovation of ERB.  

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