Sunday, December 8, 2019
Samsung Set to Have Foldable Phone Duel with Huawei in China
Aiming to Reclaim Lost Market Share
Samsung Set to Have Foldable Phone Duel with Huawei in China
  • By Michael Herh
  • November 5, 2019, 10:50
Share articles

Samsung Electronics will confront Huawei in the foldable phone market of China.

Samsung Electronics and Huawei will have a foldable phone duel in China. The Korean mobile phone maker has a market share of less than 1 percent in China, but it is eyeing a rebound with the foldable phone Galaxy Fold. Huawei has suffered a loss of smartphone sales channels in overseas markets due to U.S. sanctions. It is concentrating on expanding its presence in its home turf.

The Galaxy Fold will be launched in China on Nov. 8, Samsung Electronics said on Nov. 4. The Galaxy Fold has been a worldwide hit since its launch in Korea in September. The foldable model was sold out not only in Korea, but also in the United States, the United Kingdom, Germany, and France on the first day of its sales.

Based on the success of the Galaxy Fold, Samsung Electronics recently unveiled a second-generation clamshell-type foldable phone, which folds and unfolds horizontally, at Samsung Developer Conference 2019 in San Jose, California of the United States.

Huawei will also launch its first foldable phone Mate X in the Chinese market on Nov. 15. The MateX folds outward, unlike the Galaxy Fold which folds inward.

As Huawei has recently focused on the Chinese market, the Mate X is expected to be a strong rival to the Galaxy Fold. Due to U.S. sanctions, Huawei cannot install key Google applications such as Google Maps and YouTube in its smartphones. As a result, Huawei is focusing on the Chinese market rather than overseas markets. Strong sales in China boosted Huawei share of the global smartphone market to 18.2 percent in the third quarter of this year.

It remains to be seen whether Samsung Electronics will regain its old glory in the Chinese market with the Galaxy Fold. The Korean smartphone giant had a 20 percent share in the Chinese market in 2013 but has lost its share in the Chinese market as Chinese manufacturers such as Huawei have grown. Samsung Electronics chalked up a 0.7 percent share in the Chinese market in the second quarter of this year.