Lotte Property & Development announced on Aug. 28 that the Korean-German web series “Lotte Haus,” which was co-produced by it, has won the Best Branded Series Award at the 2019 Seoul Webfest.
The Seoul Webfest is the very first web series festival in Korea and Northeast Asia and the only webfest in Asia. The international event is held with the participation of web series industry officials from around the world. This year, about 230 works from 30 countries competed.
Lotte Haus is a romantic comedy featuring young Koreans and Germans. It unfolds at two main places, the Lotte Haus in Wetzlar, Germany where Charlotte, the heroine of Goethe's novel “Sorrow of Young Werther,” lived, and the Lotte World Tower in Seoul, Korea.
For the first time as a web drama, Korean and German producers worked together for about six months to produce the three-part series. It attracted a lot of attention at the 2019 Seoul Webfest. In particular, the work will be invited to web festivals in Miami of the United States, Marseille of France and Rome of Italy to compete with the web series from around the world again.
About 150 webfest officials from around the world including the United States, Russia, Germany, and France, visited Lotte World Tower, the main shooting location of “Lotte Haus” on Aug. 23.
The Best Branded Series Prize is an award for web series produced by a brand or a specific company for marketing and promotion. “Lotte Haus” was selected from among the 20 entries in the category.
“Lotte Haus” can be watched through official SNS channels including those on Facebook and YouTube of the Lotte World Tower in September.