Monday, June 17, 2019
LG Electronics’ V50 ThinQ Sells over 100,000 Units in One Week since Launch
Market Response Better than Expected
LG Electronics’ V50 ThinQ Sells over 100,000 Units in One Week since Launch
  • By Kim Eun-jin
  • May 20, 2019, 11:26
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LG Electronics's first 5G smartphone “V50 ThinQ”

LG Electronics' V50 ThinQ, a dual-screen 5G smartphone, surpassed 100,000 units in sales in just one week after its launch. The figure is more than four times that of the previous model V40 ThinQ.

The impressive performance of the V50 ThinQ is attributable to the three mobile carriers’ fierce competition to attract 5G service subscribers. The three telecom companies have been waging a war since the launch of the V50 ThinQ in May, as they did when Samsung Electronics launched th Galaxy S10 5G in April. Consumers were able to buy the V50 ThinQ at prices much lower than its official retail price of 1,199,000 won thanks to large subsidies from the mobile carriers.

The V50 ThinQ’s dual screen has met with a better-than-expected response from the market. When the V50 ThinQ was first unveiled in February, the model was criticized for a lack of technological innovation compared to Samsung Electronics’ and Huawei's foldable smartphones. However, users say that the dual screen phone is actually very convenient to use. The dual screen allows users to easily attach and detach a secondary display to the V50 ThinQ when they want to watch two screens at the same time. In playing games, they can use the main screen as a game screen and use the secondary screen like a joystick pad. They can also send text messages on the secondary screen while watching a movie on the main screen.

LG Electronics began taking pre-orders for the V50 ThinQ via Sprint in North America on May 17 (local time). The official release in the North American market is slated for May 31. In Europe, the V50 ThinQ will be launched via Swisscom, a state-run Swiss telecom company.