SsangYong Motor Company, part of India's Mahindra Group, announced on Oct. 1 that it sold a total of 10,799 units in September 2018 – 7,689 units in domestic sales and 3,110 in exports including CKD kits.
SsangYong’s sales in September 2018 fell 18 percent over September 2017. The company witnessed a decrease in both domestic sales and exports as September 2018 had fewer business days than September 2017 due to Chuseok (Korean thanksgiving) holidays.
In the domestic market, the company’s sales dropped 18.8 percent. However, the average sales per business day slightly increased 6.7 percent compared to September 2017 thanks to supply increase of the Rexton brands based on the new consecutive two daytime shift.
In the overseas market, the company also reported a decrease of 16 percent from a year earlier. However, its exports is recovering with a rise of 31.4 percent compared to the previous month.
To maintain recovery, the company will launch the Rexton Sports in more countries including the Central and South America such as Chile and Ecuador from October.
Choi Johng-sik, CEO of SsangYong Motor Company, commented, “Even though our sales in September 2018 dropped from a year earlier, the performance is not bad considering long holidays,” adding, “We will further expand global sales by increasing the supply and providing updated models.”