Chinese cosmetics and beauty consulting franchise company Mimi Consulting Corp. and 440 CEOs from its 220 chain stores will visit Daegu Medical City in January 2014 to hold their annual consulting conference in Korea. The conference has historically been held in China.
Many hope that this will fuel Daegu’s economy, as Mimi Consulting plans to send Chinese patients who are particularly interested in cosmetic surgery to Daegu.
The two-day event called the 2013 Korea International Medical Tourism Convention (KIMTC 2013), which the Korea Tourism Organization and Dongfang Hotel co-hosted, was an unprecedented success, with a higher-than-expected turnout drawing unprecedented attention to Korea’s cosmetics and medical industry, according to several attendees of the event.
CJ Worldis Director Kim Eung-suk, who coordinated the event with Mimi Consulting, said, “Mimi Consulting had originally planned to visit Korea, but changed their itinerary when it came to know that the KIMTC 2013 would open at Dongfang Hotel in Guǎngzhōu. If they send 5 patients at minimum from each clinic, that totals 1,000 patients a month, considering the number of clinics under Mimi’s umbrella. So we expect annual revenue of the tens of billions of won.”
There were also inquiries on the establishment of joint clinics between Korea and China. CU Medicare’s CEO Lee Sung-yong said, “Problems often arise from cosmetic surgery that need intensive aftercare. A Chinese clinic proposed to invest 1 billion won [US$950 thousand] in a Korean clinic which specializes in aftercare. The negotiation is in progress.”
Youngcheon Son Hanbang Hospital’s Sohn In-suk, Korea Medical Tourism Association’s Director General, was among the attendees.