The Rexton Sports Leads Sales Growth
SsangYong Motor Company, part of the Mahindra Group, announced on August 1 that it sold a total of 12,916 units in July 2018 – 9,823 units in domestic sales and 3,093 in exports.
SsangYong’s sales for July rose 13.2% compared to sales in July 2017. This upward trend reflects a recovery in domestic sales and exports.
Above all, the company posted best-ever monthly sales in the domestic market with a 13.5% increase year-on-year, helped by strong sales of the Rexton Sports and G4 Rexton.
The Rexton Sports is leading the company’s growth domestically, with the largest sales this year. It sold over 4,000 units for the second straight month thanks to continuous popularity and an increase in production volume made possible by a new manufacturing system that involved two consecutive daytime shifts.
In the overseas market, the company exports in July grew 12.3%. This increase was the result of the global launch of the Rexton Sports, and the export of G4 Rexton CKD kits to India.
SsangYong is pushing to expand its exports with a plan to establish its first-ever directly managed overseas sales affiliate in Australia.
Choi Johng-sik, CEO of SsangYong Motor Company, commented, “We saw a sales growth at home and abroad in July thanks to strong sales of our main models, especially the Rexton Sports which broke the monthly sales record again,” adding, “We will further expand global sales by launching our models in more markets and increasing the supply of the Rexton Sports in order to reduce the backorders.”
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