Aiming to Become No. 1 in Global Medical Device Market
Samsung Medison is planning to introduce a next generation ultrasonic medical device this October, aiming to take a leading position in the global market. The company has been all-out to develop strategic products to shake the world’s ultrasonic medical device market.
According to the medical and biotechnology industry on July 19, Samsung Medison is currently developing an ultrasonic diagnostic device designed to be integrated into the patient bed.
Samsung Medison’s new product will allow ultrasound experts or doctors to show the screen of the ultrasonic device to the patient without physically moving it
In addition, Samsung Medison is also working on a live streaming solution (software), which enables people in different places to share and communicate clinical images in real time. When this technology is developed, it will be used for clinical education and training. Moreover, this solution will allow mothers to share their fetal ultrasound screen with family members and friends in real time.
It is likely that Samsung Medison will release these strategic products in October, when an international symposium of the International Society of Ultrasound in Obstetrics and Gynecology (ISUOG) is held. ISUOG is an international event that attracts over 2,700 people from more than 100 countries every year, and this year, it will be held in Singapore. About 80% of the participants are obstetricians and ultrasound experts, who are potential customers of Samsung Medison.
According to market researcher IHS Markit, the world’s gynecology ultrasound medical device market is estimated at US$1.5 billion (approximately 1.6 trillion Korean won) in 2017, with Samsung Medison believed to rank third after GE Healthcare and Philips Healthcare.
Samsung Medison plans to become No. 1 in the global market by 2021 with cutting-edge technology that competitors have not shown yet. Last month, the company introduced, together with Samsung Electronics, a next-generation ultrasound image processing system called “Crystal Live” that presents fetus’ face in a clear three-dimensional image.