North Chungcheong Province announced that it chose “Coloring the World with K-Beauty” as the official slogan of the Osong Cosmetics & Beauty Expo 2017 via its official slogan contest on March 28.
The winner “Coloring the World with K-Beauty” means a hope that the K-Beauty Wind will spread all over the world through this expo to be held in Osong, North Chungcheong Province.
The runner-ups “A Beautiful Look for You” and “K-Beauty Now Blooms in Osong, Chungbuk” contain a wish to draw many visitors by emphasizing that Osong is a place leading K-Beauty by putting the images of beauty and flowers into the slogan.
North Chungcheong Province is planning to use the three slogans for media and publicity materials such as leaflets and outdoor billboards and banners to promote the expo among cosmetics beauty companies and citizens with its friendly images.
"I hope that these slogans will inform that Osong is leading the K-Beauty," said Koh Keun-seok, director of bio policies of North Chungcheong Province. "I will do everything in my power to publicize the expo to businesspeople and citizens alike.”
Meanwhile, the 2017 Osong Cosmetics and Beauty Industry Expo (http://eng.osongbeautyexpo.kr/) will run at KTX Osong Station with introduction of the latest beauty products, an import and export fair, cosmetics sales, and various conferences for 5 days from September 12 to 16.