Leadership in OLED

LG Display's OLED business unit President Yeo Sang-duk introduces the company’s large OLED panel business strategy at a press conference in Beijing, China, on Oct. 27.
LG Display's OLED business unit President Yeo Sang-duk introduces the company’s large OLED panel business strategy at a press conference in Beijing, China, on Oct. 27.

 

Organic light emitting diode (OLED) TVs are expected to account for half of the global premium TV market by 2019.

During a press conference in Beijing, China, on Oct. 27, LG Display's OLED business unit President Yeo Sang-duk said, “OLED TVs will make up 50 percent of the global premium TV market within three years. As LG Display is now fully ready for the OLED era in terms of production, sales, customers and quality, the company will dominate the premium TV market with its OLED TVs.”

He also said, “Although OLED is a lot tougher to manufacture than liquid crystal displays (LCD), LG Display has achieved a stable yield rate of production of more than 80 percent. Accordingly, the company has secured a monthly OLED production capacity of 100,000 units from August. Based on this, LG Display plans to continuously make an investment in production lines to expand the capacity to 2 million units next year and 2.5 million units by 2018.”

Yeo added, “OLED TV panels recorded cumulative sales of 1 million units in September this year. With the achievement as a momentum, OLEDs are leading the global high-end market, such as China, North America and Europe. In North America, 55-inch OLED TVs account for more than 50 percent of the premium market over US$2,000 (2.29 million won), while 65-inch OLED TVs take up more than a half of the market over US$3,000 (3.43 million won).”

Currently, LG Electronics, China's Skyworth, Konka, and Changhong have released TVs using LG Display’s OLED panels, and Phillips has been selling its OLED TVs in China from September.

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