CJ E&M said on Aug. 31 that its production affiliate Studio Dragon has signed a memorandum of understanding (MOU) to co-produce local dramas with global video platform DramaFever.
Both sides are going to discuss the way they will produce various programs ranging from planning and development of new works to remakes of existing films and TV series.
DramaFever, as a video platform that Hallyu (Korean Wave) fans frequently visit, was taken over by Warner Brothers, an affiliate of Time Warner Inc. in the first half of the year.
At his keynote address in the Broadcast Worldwide (BCWW) convention held at COEX in Seoul on the same day, Craig Hunegs, president of business and strategy at Warner Bros Television Group President, said, “Korean contents carry much weight with the global market. This is the right time to plan, develop, and produce works jointly with Korea. We, together with DramaFever will take aggressive actions to make Korean contents gain recognition as a mainstream culture.”
“Studio Dragon is determined to become Asia’s No. 1 drama studio, and to this end, we will bolster our competitiveness in content development, story-telling and production through various international partnerships and co-production deals,” said Jinnie Choi, CEO of Studio Dragon.