Samsung Electronics Succeeds in Next-generation UHD Experimental Broadcasting

Samsung Electronics announced on March 14 that it has finally succeeded in the live ATSC 3.0 experimental broadcasting with SBS.

ATSC 3.0 is the next-generation UHD terrestrial broadcast standard in the U.S. Since it transmits data based on Internet Protocol, it has a high transmitting efficiency of UHD videos and makes two-way services, which are combined with Internet, possible. Accordingly, it is also under review to become the next-generation broadcast standard in Korea.

The pilot broadcasting was carried out under the same conditions with the actual broadcasting transmitter and receiver process. A UHD video, which was produced by SBS, was transmitted from the transmitter station in Gwanak Mountain in Seoul, and officials watched it with Samsung Electronics’ SUHD TV with ATSC 3.0 receiver. 

Accordingly, the world’s first UHD regular services are highly likely to begin broadcasting in February 2017.