Striking Out
A Samsung Electronics ad that compares the Galaxy S6 and the iPhone 6 is the talk of the town.
Samsung posted a video titled, “Galaxy S6: Change The Way You Charge” on its official YouTube account on June 24 (local time).
The video depicts people who have difficulty in looking for a cord or straightening a twisted cord to charge their smartphones. In particular, the appearance of a woman who struggles to insert an iPhone 6 into a charging dock implies that this video was made with Apple in mind.
Another woman apparently illustrates that before going to bed, instance charging is possible by putting the Galaxy S6 Edge on a wireless charger beside the bed. The Korean tech giant seemingly wants to stress that this kind of wireless charging function is the reason why consumers should select the Galaxy S6 or Galaxy S6 Edge instead of the iPhone 6.
The Android phone maker has shown its intention to keep Apple in check since its introduction of the Galaxy S6 series, as shown by the fact that it also posed two videos on June 5 that compare the Galaxy S6 Edge and the iPhone 6. As a result, Samsung's next move is receiving a lot of attention.