K-shop 2015

An aerial view of K-shop 2014's expo floor.
An aerial view of K-shop 2014's expo floor.

 

IBM Korea's booth at K-shop 2014.
IBM Korea's booth at K-shop 2014.

 

A conference event at K-shop 2014.
A conference event at K-shop 2014.

 

The 2015 K-shop, South Korea’s only retail shop show, will be held at hall 2 of exhibition area 1 of KINTEX from Sept. 2 to 4.

About 15,000 B2B buyers are expected to participate in the show. The show’s theme is “The strategy for successful on-offline shops in the omni-channel distribution era,” which will be the subject of both exhibitions and conferences. The show will demonstrate organic linking strategies for offline, online, and mobile shops for successful shop management.

In the exhibitions, 200 companies’ most recent products and services of shop design (e.g. interior and visual merchandising) and shop technology (e.g. client management, payment, digital marketing and security) will be introduced.

The conferences, to be held for three days, will consist of 30 sessions discussing case studies of omni-channel strategy, unique designs for attracting clients, systematic customer analysis and digital device services.

The K-shop 2015 is held by KINTEX and E-sang Networks, and sponsored by the government. For more detail, contact Yoon Myeong-hee, supervisor of the MICE project sector of KINTEX, via 031-995-8072 or kshop@kintex.com. Also check out www.kshop.org for more information.

Event Details
Title K-shop 2015
When 2015/9/2 - 4
Where KINTEX 1 Hall 2
Scale 200 companies participating, 20,000 visitors
Components Exhibition, conference, showroom, special zone
Items
  • Shop Design: Interior, shop facilities, visual merchandising, marketing
  • Shop Technology: i-Retail, digital display, distribution equipment, security
Host KINTEX, E-sang Networks
Sponsors Ministry of Science, ICT, and Future Planning; Ministry of Trade, Industry & Energy, Goyang City in Gyeonggi-do

 

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