About BusinessKorea Magazine | BusinessKorea

Saturday, January 20, 2018

Greetings from the Publisher

Over three decades since its inception in 1983 as Korea’s first English business medium, BusinessKorea has made consistent efforts to play a bridging role for the nation’s economic and business world communicating with the globe.

During that period, the South Korean economy has achieved exponential growth and we are proud to be a part of it in the terms that the medium has made a contribution to the economy on a global level by providing in-depth and analytical information on the macro-economy of Korea and its business environment as well as technological developments and business activities both at home and abroad.

In the course of publishing news content, BusinessKorea has tried to look on the positive side whenever possible. Still, it has never been lax in criticizing the local enterprises and the government in a constructive way when improper business practices and policies were found.

At the same time, BusinessKorea has raised objections to subjective and inappropriate reports from foreign news outlets and organizations, and has endeavored to correct such reports by telling the truth. In addition, it has tried to reveal and criticize global players’ high-handedness and unreasonable business behaviors in the Korean market.

As part of these efforts, the company established an online news outlet here at businesskorea.co.kr in 2013 to transform the platform from a simple Web site of a monthly magazine into an online portal by updating it around the clock and linking it to Google News, competing with foreign media in the global market that covers the Korean economy. At present, 85% of BusinessKorea readers are outside the country.

The South Korean economy has grown mainly based on conventional industries. Nowadays, however, it faces mounting challenges such as the emergence of Industry 4.0 and the rise of China. It should meet the challenges not as a fast follower but as a first mover by means of through industrial restructuring and innovative technological development. BusinessKorea will keep focusing on such efforts of the Korean economy.

Furthermore, BusinessKorea will raise its voice continuously as a leading business news outlet representing the local economy and communicating with the world in today’s fast-changing global economic environment.

About BusinessKorea Magazine

BusinessKorea is the oldest and most well-known monthly on business in the Korean peninsula. It was first published in June 1983, and celebrated its 30th anniversary last year.

BusinessKorea is the place to turn to if you want to be the first to know what's going on with Korea's many chaebol, or conglomerates.​Our readers include thousands of managers and executives with companies both large and small, as well as Korea's top decision-makers and top-ranking ministry officials. Our subscribers and readers also include members of the expatriate business and diplomatic community living and working here in Korea. Internationally, we are Korea's most read business and financial publication, with a rapidly growing list sophisticated readers in more than one-hundred countries. 

A readership survey among business people in Asia, conducted in 1992 by RSI and Frank Small & Associates, and also sponsored by the Asian Wall Street Journal, Economist and Business Week, showed that the BusinessKorea is one of the three most read Korean magazines, together with Reader's Digest and Monthly Chosun.

Since 1997, BusinessKorea has been offering its content to Reuters, Dow Jones Information Services (publishing the Wall Street Journal), Financial Times Information and factiva under licensing agreements.

The overseas network of BusinessKorea is composed of 18 Overseas Media Representatives such as Marston Webb International in the U.S. and Globe Media International in Canada.

Now more than ever, readers and advertisers are discovering the power and reach of BusinessKorea. Our audience represents a broad-based and distinguished group of multinationals offering the finest in products and services - proof positive in the continued confidence that BusinessKorea maintains.

With global interest in the Korean economy reaching a fever pitch, now is the perfect time to become a part of Korea’s first and foremost English-language business publication.

The June of 2013 issue was the 30th anniversary of BusinessKorea.

BusinessKorea Magazine

  • Original Launch Date: June 1983
  • Publisher: Park Jung-hwan
  • Frequency: Monthly in Print, and daily online
  • Target Audience: Opinion leaders in the finance and business sectors
  • Dimensions: 205mm x 275mm
  • Distribution: over 30,000 per month

Subscription, Distribution Details

1) Overseas

  • Multinational businesses
  • Financial institutions and investors
  • Business researchers and consultants
  • Public and university libraries
  • Commerce and industry associations over 100 countries

2) In Korea

  • Large businesses and small-medium traders
  • Stock investors and financial institutions
  • Foreign-invested companies
  • Foreign embassies to Korea
  • Governments, their agencies, state-run companies
  • Public and university libraries
  • Business centers in major hotels, lounges in the Incheon International Airport
  • Major book stores 

Please use our subscription form to start receiving our print magazine today, or our contact form to get in touch with us about advertising opportunities.

Copyright 2013 BusinessKorea Co., Ltd.
301 Samdo Building, 12-1
Yeoido-dong, Yeongdeungpo-gu
Seoul, Korea 150-010
Tel: +82-2-578-3220
Fax: +82-2-578-3224
Email: contact@businesskorea.co.kr

 
 

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